Candy Crush Saga on Wall Street
"Candy Crush Saga" creator King Digital to go public
On the 18 of February of 2014, it was revealed King Digital Entertainment has decided to take the popular game, Candy Crush Saga, to the stock market. That's right the digital entertainment company has decided to file for an IPO or Initial Public Offering, making the game a real investment option. The company has a goal of reaching at least $500 million in the initial offering, a reasonable goal given the many consumers hooked on the brightly colored game of sweet treats.